Purchasing High Net Worth Property
Hammersmith & Fulham


Located in South West London within the Borough of Hammersmith and Fulham, Fulham is one of the capital’s most sought-after residential areas. Situated on a stunning part of the River Thames, the area offers residents plenty of green space, including Parsons Green, Eel Brook Common and Hurlingham Park.

As well as attractive residential properties – many of which are Victorian terraces, Fulham boasts excellent shopping on both Lillie Road and Fulham Road. Both have a variety of retail outlets, including high end fashion, vintage furniture shops and independent boutiques. The Fulham Road also has a range of interior designers and other vintage boutiques.

Fulham is popular with young professionals and families alike, thanks to its high-class primary and secondary school options. The area is also home to independent and special needs schools, as well as further education establishments.

OFSTED has rated them highly, with London Oratory School and Lady Margaret School being awarded ‘excellent’, and other schools including Holy Cross RC School, Thomas’ Academy, Sulivan Primary School, All Saints C of E Primary School, Prayhouse School, Fulham Cross Girl’s School and Language College and Fulham College Boy’s School all highly commended.

Another niche of Fulham is the French Lycee nearby attracting European residents.


Located on the Wimbledon branch of the District line, Fulham has three tub stations; Parsons Green, Putney Bridge and Fulham Broadway. There is also an Overground station at Imperial Wharf and good bus links to central London and Knightsbridge and Chelsea.

Property in Fulham

Due to the fact Fulham has one of the highest proportion of Victorian properties in London, a lot of the area is protected by being a conservation area. There are some mansion blocks and new build properties, but the quantity of historic architecture dwarves them.

The banks of The Thames have been heavily developed with new residential build property, where it used to be largely commercial.

Some of Fulham’s largest houses sit within the Peterborough Estate, built with red brick and stone lions atop their roofs giving them their name ‘Lion houses’.

In terms of rental yields, Fulham is highly desirable and two-bedroom properties reach around the £2,582 per month mark up to £4,810 for a four bedroom property. So, if you’re considering an area to invest in London, Fulham could be an excellent option.

House prices are equally as strong, with the average selling price sitting around £1.7million, but availability for people buying at the lower end is good too, with one-bedroom apartments selling for roughly £640,000.

Securing a mortgage in Fulham

Properties in Fulham are typically upward of £1million, which can be more complicated to secure a mortgage for. Unless you have a very large deposit, arranging a £1million+ mortgage at a high loan to value (LTV) can be very difficult—so a good broker with excellent contacts across London can help.

A broker like Enness has ample experience securing such mortgages, and has the knowledge of the London property market to ensure the best solution.

Is it still a good idea to invest in London property?

There have been conflicting reports over the last year about the state of the London property market—but price stagnation means now is a good time for buyers to drive a hard bargain. For more information about why now is a good time to invest in luxury London real estate, click here.

Whatever your personal profile is—be that a foreign national from the Middle East, an expat, a self-employed worker or an employee with large bonus income—we have the contacts to find you the perfect mortgage and complete the purchase of your property in Fulham.